privacy notice.

1. Data controller

The controller is sololemon OÜ, registration code 17532296, Sepapaja tn 6, 15551 Tallinn, Estonia. Data requests can be sent by post to this registered address.

2. Data we receive

• application data: Telegram handle, contact email address, channel link, advertising budget range, niche, and primary traffic source;
• your choice about receiving leadli.me news, together with the time, copy version, and language of any consent;
• submission time and technical logs needed for security and form delivery;
• aggregate website statistics through Plausible Analytics, without advertising cookies or individual profiling;
• the Google tag loads with data storage and advertising personalisation denied by default and may send Google consent-state signals and measurements without cookies; if you allow measurement, Google Analytics and Google Ads also receive information about page views, approximate location, device and browser type, and referral source;
• if you allow measurement, Meta Pixel sends Meta information about page views, IP address, device and browser type, referral source, and the Meta ad click identifier. We do not send your email or phone number to Meta.

3. Purposes and legal bases

We use application data to assess private-beta fit, contact you by email or Telegram and, if accepted, arrange onboarding. Processing takes place at your request before a possible service agreement and under our legitimate interest in securely operating the beta programme and website.

If you separately agree to receive leadli.me news and product updates, we use your email for those messages based on your consent. Consent is not required to submit an application and can be withdrawn at any time.

The Google tag uses consent mode: analytics and advertising storage remain denied before your choice, and full Google Analytics and Google Ads measurement is enabled only after consent. Meta Pixel loads only after consent. Consent is not required to use the site.

4. Analytics and cookies

Plausible Analytics provides aggregate statistics without setting analytics cookies. The Google tag loads on the page with analytics and advertising storage denied by default. Before your choice, it does not set Google cookies, but may send consent-state signals and measurements without cookies.

After consent, Google Analytics may set _ga and _ga_* cookies to distinguish visitors and sessions; the standard _ga lifetime is up to 2 years. Google Ads may also set cookies beginning with _gcl_ to measure conversions, and Meta Pixel may set _fbp and _fbc cookies, lasting up to 90 days, to measure Meta advertising. We store your choice in the browser’s local storage. You can change it at any time through the “cookie settings” link in the footer; withdrawing consent removes Google and Meta analytics and measurement cookies from that browser and stops Meta Pixel from sending events.

In the app.leadli.me account, advertising measurement is likewise enabled only with your consent. After you confirm your email, Google Ads and Meta receive a registration event without your email or phone number.

5. Who may receive data

We use MongoDB Atlas to store applications, Resend for operational and, where separately consented to, marketing emails, and Google Analytics, Google Ads and Meta Pixel (Meta Platforms Ireland Ltd.) for consented measurement. Hosting providers and authorised people reviewing applications may also have access. We do not sell data or share it with advertising brokers. Where a provider operates outside the EEA, safeguards required by law are used.

6. Retention

Application data is retained for up to 12 months unless you ask for earlier deletion. If the channel joins the beta or becomes a customer, necessary information may be retained for longer under the service agreement and legal obligations. Marketing contact data is kept until consent is withdrawn; after unsubscribing, a minimal suppression record may be retained to prevent further marketing messages.

7. Your rights

You may request access, correction, deletion or restriction, object to processing and, where applicable, receive a copy of your data. Marketing email consent can be withdrawn at any time through the unsubscribe link in an email. You may also complain to the Estonian Data Protection Inspectorate or your local supervisory authority. Applications are not decided by automated decision-making.